June 13, 2024

Game-Winning Fractional CFO Moves

On this episode of the Gross Profit Podcast, James Kennedy sits down with Adam Guess, CFO at the American Football Coaches Association and Fractional CFO at Brazos Innovation Partners. They discuss the intricacies of finance within the football industry, the crucial role of communication in financial management, and the unique challenges Adam faced while pursuing his MBA online.
The Gross Profit Podcast
The Gross Profit Podcast
Game-Winning Fractional CFO Moves
Loading
/

Show Notes

This week James Kennedy is joined by Adam Guess, CFO at the American Football Coaches Association and Fractional CFO at Brazos Innovation Partners. They discuss the intricacies of finance within the football industry, the crucial role of communication in financial management, and the unique challenges Adam faced while pursuing his MBA online.

About Adam Guess: Adam Guess brings a rich blend of experience in both sports and business finance. As CFO of the American Football Coaches Association and a Fractional CFO at Brazos Innovation Partners, Adam has a deep understanding of venture capital, operational challenges in launching new companies, and strategic cash flow management. His insights are informed by a career that spans significant financial roles in sports and innovative startups.

What You’ll Learn:

  1. Football Finance: An exploration of the financial strategies that drive one of America’s most beloved sports.
  2. Communication as a Financial Tool: How effective communication can enhance financial management and business operations.
  3. Online MBA Experience: Insights into the challenges and advantages of obtaining an MBA online, especially in the early days of such programs.

Episode Highlights:

  • “Adam, can you explain the financial complexities unique to the football industry?”
  • “What have been some of your most effective strategies for managing venture capital and cash flow in new companies?”
  • “How has your experience with online education shaped your professional approach in finance?”
  • “Can you share a story where clear communication significantly impacted a financial decision or outcome in your career?”

Beyond his role at the AFCA and Brazos Innovation Partners, Adam’s career is marked by a commitment to strategic growth and innovation in finance. His expertise not only spans the financial demands of sports organizations but also extends to guiding startups through critical growth phases.

This podcast is tagged under:

The Gross Profit Podcast

More Episodes

Merushka Chetty

Aaron Mills – The Transparency Secret to 3X Growth!

This week James sits down with Aaron Mills, founder and CEO of Daaxit, to discuss the realities of running a profitable construction business – and how the right financial strategy can be the difference between barely surviving and scaling with confidence.
Aaron shares his journey from 20 years in the construction industry to founding his own successful fractional CFO firm. Together, they dig into smart pricing strategies, incentivizing field teams, and how he helped one business owner go from burnout to working just one day a week.
Stick around to the end to hear Aaron’s surprisingly controversial business hero pick – and why it inspires him to push further every day.

Listen Now »
Merushka Chetty

Jamie Odegaard – The Dark Truth about Buying Businesses

This week James sits down with Jamie Odegaard, founder of Aardvark, to unpack what he calls an “inflationary war story” – from swinging a shovel in high-end construction to launching a thriving fractional CFO firm.
They explore Jamie’s unconventional journey, how he navigated a failed acquisition, the harsh realities of private equity partnerships, and how his firm helps small creative and service businesses build real financial health.
Jamie also shares his thoughts on popular business influencers, the value of gross margin clarity, and why invoicing on time might be the most underrated financial lever of all.

Listen Now »
Merushka Chetty

Salvatore Tirabassi – How to Make Your Sales Team 10X More Effective

Today, James sits down with private equity expert Salvatore Tirabassi.
They explore what makes a founder investable, how private equity firms assess opportunities, and the key elements that drive value creation post-investment. Salvatore reflects on his career in investment banking and private equity, and what it really takes to scale a business with confidence.
Packed with wisdom from years of working with founders, this episode is a must-listen for anyone considering taking on outside investment – or preparing to pitch.

Listen Now »