February 29, 2024

What Makes a Business Hero

On this episode of the Gross Profit Podcast, James Kennedy sits down with Steve McLeod, Founder of Feature Upvote, a platform revolutionizing customer and team feedback. Steve delves into the concept of “business heroes” – but with a twist.
Gross Profit Podcast
The Gross Profit Podcast
What Makes a Business Hero
Loading
/

Show Notes

Welcome to another insightful episode of The Gross Profit Podcast with your host, James Kennedy. Today’s episode, titled “What Makes a Business Hero”, features an engaging conversation with Steve McLeod, Founder of Feature Upvote, a platform revolutionizing customer and team feedback.

In this episode, James and Steve delve into the concept of “business heroes” – but with a twist. They discuss influential figures in the business world who may not be the usual headline-makers, yet have made a significant impact on their entrepreneurial journey with their unique approaches and successes.

Key Topics:

  1. Redefining Business Heroes: Steve and James share their personal business heroes, shedding light on less conventional but equally impactful figures in the business landscape.
  2. Lessons from the Unconventional: Explore the winning ways of these unique business heroes and how their paths have influenced Steve and James.
  3. The Philosophy of Feature Upvote: Steve discusses the ethos behind Feature Upvote, focusing on its commitment to being stable, self-funded, and low-stress.
  4. A Unique Approach to Growth: Understand the importance of modest growth and maintaining a healthy work-life balance, as emphasized in Feature Upvote’s company policy.

Episode Highlights:

  • “Steve, can you share how your business heroes have shaped your approach to founding and growing Feature Upvote?”
  • “Let’s talk about the unconventional path to success. How do these lesser-known heroes inspire you differently than mainstream business figures?”
  • “Feature Upvote’s ethos is intriguing, especially in today’s fast-paced tech world. How has focusing on being low-stress and self-funded shaped your company culture and product development?”
  • “In adopting your own product internally, how has this influenced the evolution of Feature Upvote?”

Feature Upvote, under Steve McLeod’s leadership, has become a mainstay in gathering customer feedback, distinguished by its stress-free company culture and steady, sustainable growth. Established in 2017, it is a testament to the success of a company that values steady progress and genuine customer satisfaction over rapid, unsustainable expansion.

Talk by Laura Roeder

The Gross Profit Podcast

More Episodes

Merushka Chetty

Shane Bender – Agency Finances Are BROKEN – 3 Blind Spots Killing Your Profits

In this episode, James Kennedy sits down with fractional CFO Shane Bender, founder of Bender CFO Services, to dig into the financial realities of running a marketing or digital agency. Using his love of weather models as a metaphor for forecasting, Shane explains why most agency owners are flying blind on margins, cash flow, and growth targets – and how better data, simple models, and discipline can turn chaos into clarity. From client-level profitability to weekly cash planning and “smarter” goals, this conversation is a practical roadmap for agencies that want to grow without blowing up their finances.

Listen Now »
Merushka Chetty

Elliott Gaspar – UK’s Secret Weapon Against Silicon Valley

In this episode, James Kennedy sits down with Elliott Gaspar, UK-based Fractional CFO and founder of a fast-growing finance practice, to unpack how the UK’s unique tax-advantaged investment schemes (SEIS/EIS) can accelerate early-stage growth – and how easily founders can lose their eligibility without realizing it.

Drawing on a career that started in Oxford University finance, scaled through private-equity-backed energy infrastructure, and evolved into advising high-growth, asset-heavy startups, Elliott explains why CFOs must be storytellers, how to build investor-ready financial models, and why UK entrepreneurs still underestimate the power of compliance-driven incentives.

Listen Now »
Merushka Chetty

Chris Gwinn – CFO Adds $1M EBITDA Without Timesheets

In this episode, James Kennedy sits down with Chris Gwinn, CFA and founder of Midwest CFO, to unpack how a fractional CFO helped a $7.5M digital agency boost gross margins from 26% to 48% and add $1M in EBITDA – without forcing creatives into traditional timesheets. Chris shares why he exited a successful process-improvement consultancy to build a more recurring, finance-driven practice, how he uses podcasts as a growth engine, and the simple pricing and cost-allocation shifts any B2B services firm can use to increase valuation.

Listen Now »